About
Troy Frostad — Executive Coach and Founder of Pinnacle Leadership
Troy Frostad is a Certified Executive & Performance Coach, DISC Behavioral Analyst, Cornell-Certified Conflict Resolution Specialist and John Maxwell Leadership Institute Certified coach. He is a U.S. Air Force veteran with more than 27 years of executive leadership.
Who is Troy Frostad?
Troy partners with leaders committed to real, measurable change. He combines decades of frontline leadership experience with proven behavioral tools to help executives communicate with clarity, resolve conflict productively, and build teams that perform.
The through-line of his career is simple: leadership is a set of learnable behaviors, practiced deliberately, under pressure. That belief is why the practice is called Pinnacle Leadership and why the tagline is Learn, Lead, Succeed.
Credentials
- Certified Executive & Performance Coach
- DISC Behavioral Analyst
- Cornell-Certified Conflict Resolution Specialist
- John Maxwell Leadership Institute Certified
- U.S. Air Force Veteran
- 27+ years of executive leadership
What shaped how Troy coaches?
- 1Leadership is learned under loadTroy's leadership was built in the U.S. Air Force and then across 27+ years of executive responsibility. He coaches from having carried the weight, not from having read about it.
- 2Behavior is the leverAs a DISC Behavioral Analyst, Troy starts with how you and your people are actually wired. Change the read on behavior and the conversations change with it.
- 3Conflict is informationCornell-certified in conflict resolution, Troy treats friction as a signal about structure, expectations and communication — not as a personality flaw to manage around.
- 4Principles that travelJohn Maxwell Leadership Institute certification anchors the work in leadership principles that hold up in a boardroom, a plant floor and a family business alike.
Questions about Troy
- What are Troy Frostad's coaching credentials?
- Troy is a Certified Executive & Performance Coach, a DISC Behavioral Analyst, a Cornell-Certified Conflict Resolution Specialist and John Maxwell Leadership Institute Certified. He is also a U.S. Air Force veteran with more than 27 years of executive leadership.
- Does military experience matter in executive coaching?
- It shapes how Troy coaches. Air Force service is where he first learned that leadership is judged under pressure, with real consequences, and that clarity is a kindness. That shows up in coaching as directness without drama.
- What kind of leaders does Troy work with?
- Executives, senior managers and leadership teams who want measurable, lasting change in how they lead — not a motivational session. Many come in because a specific relationship, team or decision pattern is not working.
- What is Troy's coaching style like?
- Direct, warm and plain-spoken. He asks a lot of questions, reflects back what he hears, and names the thing other people in your organization may be avoiding. He does not hand out scripts or slogans.
Ready to lead at your next level?
Your first consultation is free. Let's talk about what's next.