Learn · Lead · Succeed
Executive & Leadership Coaching with Troy Frostad
Pinnacle Leadership helps executives, managers and teams change how they lead — not just what they know. Coaching is built on DISC, conflict resolution and emotional resilience, and every engagement begins with a free consultation.
What does Pinnacle Leadership actually do?
Pinnacle Leadership is the executive coaching practice of Troy Frostad. Troy works one-to-one with executives and with whole leadership teams on the parts of leadership that are hardest to fix alone: making decisions under pressure, communicating so people actually move, handling conflict without damage, and staying steady when the week goes sideways.
The work is practical. You bring a real situation, you leave with a way to handle it, and the next conversation checks whether it worked. DISC is the signature tool that makes the pattern visible in the first place.
Services
Which Pinnacle service fits your situation?
Six ways to work with Troy — for a single leader, a leadership team, or a room full of people.
Pinnacle Transformation Campaign
A comprehensive engagement to move your organization from where it is to where it needs to be.
Executive & Performance Coaching
1-to-1 coaching that sharpens judgment, decision-making, and executive presence.
Conflict Resolution & Communication Mastery
Turn friction into productive dialogue with Cornell-grounded conflict tools.
Building Emotional Resilience
Equip leaders to stay grounded, focused, and effective under pressure.
DISC Behavioral Analysis & The Leadership Connection
Understand how you and your team are wired — and lead every conversation with intention.
Speaking Engagements
Keynotes and workshops that leave audiences with practical, next-Monday leadership tools.
| Service | Built for | Start with it when |
|---|---|---|
| Pinnacle Transformation Campaign | Whole organizations | The problem is bigger than any one leader |
| Executive & Performance Coaching | Individual executives and managers | You want an outside thinking partner |
| Conflict Resolution & Communication Mastery | Leaders and teams in friction | The same argument keeps repeating |
| Building Emotional Resilience | Leaders under sustained pressure | The load is starting to show |
| DISC Behavioral Analysis & The Leadership Connection | Individuals and full teams | People are talking past each other |
| Speaking Engagements | Conferences, offsites, all-hands | You need one room aligned fast |
Why does DISC come up in every engagement?
Because most leadership friction is not a values problem — it is a wiring problem. DISC reveals how you and your people make decisions, handle stress, and connect with others, so leaders can adapt with intention and teams can operate with clarity.
Understanding DISC turns friction into fluency. It is the fastest way we know to move a team from misalignment to momentum.
- DDominanceDrives results
- IInfluenceInspires people
- SSteadinessSustains teams
- CConscientiousEnsures quality
Welcome
Meet Troy in ninety seconds
A short introduction to how Pinnacle works and what to expect.
Credentials
Who is Troy Frostad?
Certified where it matters, and 27+ years of carrying real leadership responsibility.
- Certified Executive & Performance Coach
- DISC Behavioral Analyst
- Cornell-Certified Conflict Resolution Specialist
- John Maxwell Leadership Institute Certified
- U.S. Air Force Veteran
- 27+ years of executive leadership
Results
What are leaders saying?
Troy brought clarity to our financial priorities and overall direction, helping me and the executive committee lead with focus and confidence.
By understanding my communication style through my DISC profile and learning how to adapt to clients, Troy's coaching helped me secure clients totaling over $700,000 in annual revenue.
Our executives communicate with clarity and purpose. Pinnacle gave us the tools to make accountability a normal part of our culture.
Get started
Tell Troy where you're stuck
Share the one challenge you most want to solve and Troy will personally review it.
Questions leaders ask before reaching out
- What is executive coaching, and who is it for?
- Executive coaching is a structured working relationship between a leader and a coach, focused on how that leader actually leads — decisions, communication, conflict and pressure. Pinnacle works with executives, managers and teams who want measurable, lasting change rather than a one-off workshop.
- How do I start working with Troy Frostad?
- Every engagement starts with a free consultation. You bring the one leadership challenge you most want to solve, Troy asks questions, and together you decide whether Pinnacle is the right fit. There is no obligation to continue.
- What is DISC, and why does Pinnacle use it?
- DISC is a behavioral assessment that describes how a person is wired across four tendencies: Dominance, Influence, Steadiness and Conscientiousness. It is Troy's signature tool because it gives a leader a shared, non-judgmental language for how they and their team make decisions, handle stress and communicate.
- Do you coach individuals, teams, or both?
- Both. Executive & Performance Coaching is one-to-one. The Pinnacle Transformation Campaign, Conflict Resolution & Communication Mastery, DISC Behavioral Analysis and Speaking Engagements are all delivered to teams and organizations as well as individuals.
- What makes Troy Frostad's background different?
- Troy is a Certified Executive & Performance Coach, DISC Behavioral Analyst, Cornell-Certified Conflict Resolution Specialist and John Maxwell Leadership Institute Certified coach. He is a U.S. Air Force veteran with more than 27 years of executive leadership, so the coaching comes from someone who has carried the responsibility, not only studied it.
- What happens on the free consultation?
- It is a conversation, not a pitch. You describe what is happening in your organization or your own leadership, Troy reflects back what he hears, and he tells you plainly whether he thinks he can help and which service fits.
Ready to lead at your next level?
Your first consultation is free. Let's talk about what's next.